Based in Sherburn-in-Elmet, Yorkshire

Google Ads that work for local businesses

No jargon. No agency fees. Just straightforward PPC management from someone who knows what they're doing — and lives right around the corner.

10+ years experience Trades & local businesses No long contracts
Campaign Overview ● Live
Impressions this month
2,847↑ 34%
Click-through rate
6.4%↑ 12%
Calls generated
31 calls↑ 58%

£2.14
Cost per click
£8.70
Cost per lead
£270
Ad spend
📍
Targeting LS25 area
📞
31 new enquiries
🔧
Builders & Tradespeople
🦷
Dental & Aesthetics
🏠
Estate Agents
🚗
Garages & Mechanics
Electricians & Specialists
Who I Am

A friendly face, not a faceless agency

I'm a local PPC specialist with over 10 years of hands-on experience running Google Ads campaigns. I started The PPC Pal because I kept seeing brilliant local businesses — the kind with great reviews and loyal customers — being completely invisible online.

I work with a small number of clients at a time so you always get my full attention, honest reporting, and someone you can actually call.

No confusing agency jargon — I'll explain everything in plain English
You keep full ownership of your ad account, always
Month-by-month — no long tie-in contracts
Local to you — happy to meet for a coffee and chat it through
"I genuinely love helping local businesses get found. It's the part of this job that never gets old."
P
The PPC Pal
Sherburn-in-Elmet, West Yorkshire
10+
Years of PPC experience
£1
For a free audit, it costs nothing
100%
Transparent reporting
Local
Yorkshire based, always
What I Do

Simple, honest PPC management

Everything you need to get found on Google — nothing you don't.

🗺️

Google Maps Ads

Get your business into the sponsored spots on Google Maps. Perfect for trades and local services — you appear exactly when someone nearby is searching for what you do.

Great starting point · No website needed
🔍

Google Search Ads

Show up at the top of Google when people search for your services. I handle the keywords, the copy, the bidding, and the ongoing optimisation — you just take the calls.

From £150/month management
📊

Monthly Reporting

A clear, plain-English report every month showing exactly what your budget achieved — clicks, calls, leads, and cost per enquiry. No waffle, just the numbers that matter.

Included with every campaign
Free & No Obligation

Find out what you're missing with a free audit

I'll take a look at your online presence, check what your competitors are doing, and show you exactly what a simple Google Ads campaign could do for your business.

  • Are competitors running ads and beating you to enquiries?
  • Which search terms are your potential customers using?
  • What would a realistic ad budget actually get you?
  • Is your Google Business Profile working hard enough?
It's completely free.

No catch, no sales pressure. Just an honest look at where you stand and what's possible.

Request Your Free Audit →

I'll be in touch within 24 hours

Get In Touch

Let's have a chat

Whether you want a free audit, have a question, or just want to find out if this is right for your business — drop me a message and I'll get back to you within 24 hours.

🔒 Your details are never shared or sold. I'll only use them to get back to you.